Europe's automotive industry is entering a period of rapid change and uncertainty. The rulebook has changed and factors such as the shift from ICE to electric vehicles EVs, growing supply-chain pressures, and the rise of software-defined vehicles are reshaping how cars are designed, built, and experienced. As new international competition increases, no one is safe. To protect their competitive edge, European OEMs need to act now!
Europe's next leap won't happen in isolation. It will come from high-impact partnerships across the automotive ecosystem—suppliers, technology leaders, and mobility operators. Automotive Europe 2026 is where those partnerships are built, and where momentum turns into action. Join us this year to protect Europe’s competitive edge.
Any OEM leader concerned about secure their future place in the Automotive space will be at Automotive Europe 2026! Don’t fall further behind, be part of the conversation, let's reignite Europe’s Automotive industry together!
Set a new standard of competitiveness by becoming a leader in AI-powered, software-defined vehicles and manufacturing strategies. Where intelligence, continuous updates, and seamless digital experiences set the pace.
• AI-Software Defined Vehicle (AI-SDV) – Learn how to architect vehicles where software and AI drive differentiation: from intelligent features and personalization to faster development cycles and continuous improvement across the vehicle lifecycle.
• AI for ADAS & Autonomous – Turn sensor and camera data into safer, smarter driving: explore how AI improves perception, prediction, and decision-making, and how to deploy and validate these capabilities at scale.
• Data, Connectivity & OTA at Scale – Master the foundations of AI-first vehicles: data pipelines, edge/cloud strategies, cybersecurity, and robust OTA updates that keep vehicles secure, compliant, and continuously improving in the field.
• AI-Driven Aftermarket & Services – Unlock recurring revenue with AI-enabled services such as predictive maintenance, remote diagnostics, usage-based offerings, feature subscriptions, and tailored in-car experiences that evolve with the customer.
• From Software-Defined to AI-Defined – Understand what changes when AI becomes core to the vehicle: faster feature iteration, smarter UX, adaptive performance, and new governance requirements for safety, transparency, and responsible deployment.
Set a new benchmark for competitiveness by gaining the capabilities to lead in software-defined vehicles—unlocking faster innovation, better customer experiences, and new revenue streams through software and advanced technology.
• Software-Defined Vehicle – Learn how to integrate and optimize software, digital platforms, and AI so you can deliver continuously improving vehicles that fit real customer lifestyles—more personalized, more intuitive, and always up to date.
• Autonomous Driving & ADAS – Discover how to turn camera and sensor data into measurable safety gains: improve perception and response, anticipate risk, and support smarter road maintenance to meet—and exceed—rising consumer safety expectations.
• Aftermarket Growth – Build recurring revenue with modern aftermarket models: monetize OTA upgrades, enable remote diagnostics, and launch personalized services that keep customers engaged long after purchase.
• From Software-Defined to AI-Defined – Stay ahead of the shift to AI-led vehicles: enhance safety, strengthen connectivity, accelerate OTA innovation, and deliver a smarter, safer, more tailored driving experience that differentiates your brand.
Europe's automotive industry is under immediate pressure as new global entrants compete at far lower cost. Europe's share of the global economy continues to decline—and without decisive action now, the region risks falling further behind the US and China.
• Supply Chain Resilience & Cost Advantage – Build a supply chain that can withstand disruption and deliver margin: diversify global sourcing, embed best in class sustainability, and deploy technology to improve visibility, speed, and cost efficiency—especially as EV timelines shift.
• Next-Generation Manufacturing – Turn advanced automation into a measurable edge: explore AI-enabled production, robotics, and cleaner manufacturing methods that raise throughput, improve quality, and reduce unit costs in a fast-changing factory environment.
• Competing in a New Global Reality – Respond to intensifying pressure—especially from China—by reshaping operating models, accelerating innovation, navigating evolving regulation, and meeting rapidly changing customer expectations.
• AI as the Efficiency Engine – See how AI is delivering real productivity gains today: stronger quality control, predictive maintenance that reduces downtime, smarter inventory planning, and end-to-end process optimization that lifts performance across the plant.
Automotive Europe is attended exclusively by senior leaders from the world’s most influential automakers, suppliers, retailers, and mobility innovators. We’ve carefully curated an environment that prioritizes authentic, high-value networking. With strictly limited vendor presence, every conversation is relevant, insightful, and grounded in shared industry challenges. Expect fresh perspectives, impactful dialogue, and relationships that extend well beyond the event.
Our agenda is built through deep collaboration with our community to ensure every session delivers substance over soundbites. You’ll hear from true automotive subject matter leaders via candid case studies, collaborative roundtables, and varied panel discussions — providing clarity on what’s driving success across the automotive landscape.
Benchmark your strategy against the best in the business. Hear directly from senior executives at the world’s leading automotive brands and gain practical insights from peers in similar roles. Every session is designed to help you measure performance, validate your approach, and apply proven strategies with confidence.
