Where is AI creating real value in automotive, and what's standing in the way?

In this interactive workshop, automotive leaders work through that question across three areas: Modernization, Commerce and Supply Chain.

In small peer groups, you'll rotate through expert-facilitated stations. At each one, you'll surface the biggest pain points and challenges your teams face, from data readiness to scaling. Then you'll map them to practical solutions and opportunities. The session closes with a group synthesis of the most important opportunities the room identified.

You'll leave with a peer-validated view of the industry's most pressing AI challenges, the solutions with the most potential and practical questions to bring back to your own strategy.

Key Topics

• Where AI can deliver the greatest value across modernization, commerce and supply chain
• The pain points and challenges holding AI back, from data foundations to production
• How to connect AI investment to measurable financial outcomes
• What organizational, operational and technical capabilities successful AI requires
• Where peers across OEMs see the biggest opportunities