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Mastering Your Sustainability Narrative: Build Trust and future-proof your sustainability story

Speaker Name

Job Title

Company Name

Reuters Events
Mastering Your Sustainability Narrative: Build Trust and future-proof your sustainability story
October 
08
,
2021
 / 
7:00pm
 
BST
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SPONSORED BY

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Speaker Highlights

Janice Anderson

Senior Director, Technical Accounting and Sustainability Reporting

NUTRIEN

Jessica Thurston

Vice President ESG

PARAMOUNT

Susanne Mathis-Alig

 Vice President ESG Reporting

MONDELEZ INTERNATIONAL

Erik Wohlgemuth

 CEO

FUTURE500



 - Discover how to avoid greenwashing and greenhushing by balancing confidence with credibility in your messaging


- Understand what is making companies a target today and how to communicate your sustainability impact without sparking backlash


- Master the major communication pitfalls and how to sidestep when building your long-term sustainability narrative

But here we are. Executives across the industry are working tirelessly to devise and execute a model in which pharma sales representatives and other customer facing roles balance face-to-face (F2F), remote, and digital engagement, whilst also considering to what extent the roles themselves must be adapted for the new normal.

Many questions remain unanswered:

 


How can we ensure that we are reaching HCPs at a time and place where they can truly engage?
What is the right balance of F2F and remote engagement?
How do you create and maintain new relationships in the remote environment?
How can we demonstrate what does - and doesn’t - and rapidly adapt and improve?


Join this exclusive webinar as we discuss the future of hybrid HCP engagement and go-to-market models. Key learnings include:


How can we ensure that we are reaching HCPs at a time and place where they can truly engage?
What is the right balance of F2F and remote engagement?
How do you create and maintain new relationships in the remote environment?
How can we demonstrate what does - and doesn’t - and rapidly adapt and improve?


Join this exclusive webinar as we discuss the future of hybrid HCP engagement and go-to-market models. Key learnings include:


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