Listen to an engaging global discussion on how to reignite the demand for sustainable and plant-based food products. As consumer awareness grows about the environmental and health benefits of plant-based options, the food industry faces exciting opportunities to drive innovation and respond to this shift. This thought-provoking webinar brings together key industry experts to explore strategies for growing the demand for plant-based and sustainable food offerings.
Key Topics We'll Explore:
- What are the latest consumer trends in plant-based and sustainable food products?
- What is the role of marketing and advertising? How can brands and key players win with consumers?
- How can brands accelerate demand for sustainable and plant-based foods while overcoming barriers such as price and accessibility?
- Learn about new insights in behaviour change, providing new, fresh insight on the opportunities for brands to win with consumers
- How do we create impactful marketing campaigns that resonate with consumers and promote sustainable eating habits?
- What lessons can we learn from leaders in the plant-based food space about product development, innovation, and market growth?
Our Panel of Experts:
- Freya O'Mara, Trading Manager, Food Cupboard and Speciality Foods, Ocado Retail: Expert in sourcing and marketing sustainable, plant-based food products in a competitive retail landscape.
- Carol Rhead, Marketing & Insight Director Business & Industry, Compass Group UK & Ireland: Driving plant-based food innovation and sustainability within the foodservice industry.
- Pascal Bieri, Co-Founder, Planted: Pioneering in the plant-based food sector, creating sustainable and delicious alternatives to traditional animal products.
- Indy Kaur, Founder, Plant Futures:Â Leading the charge in shaping the future of sustainable, plant-based food systems and innovations.
Who Should Attend:
- Food manufacturers, retailers, and brands looking to expand their sustainable and plant-based food offerings.
- Sustainability professionals and thought leaders interested in the future of food and the environment.
- Marketers and product developers eager to tap into the growing consumer demand for plant-based, environmentally friendly options.
- Advertising and consumer facing agencies
This is your chance to hear from leading voices in the plant-based food sector and gain valuable insights into the future of sustainable food. Join us as we explore the key trends, challenges, and opportunities in making plant-based products more accessible and desirable to consumers worldwide.
