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From Metrics to Markets: The Data-Driven Case for Investing in Farmers

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Reuters Events
From Metrics to Markets: The Data-Driven Case for Investing in Farmers
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Speaker Highlights

Joseph Keating

Senior Agriculture & Fisheries Manager

Co-Op

Ben Makowiecki

Agriculture Sustainability Director

Lloyds Bank

Joseph Gridley

Chief Executive Officer

Soil Association Exchange

James Hay


 Barton Place Farms

Moderator: Emily Norton

Non-Executive Director

Soil Association Exchange and Farmer


Hybrid. Who knew a year ago this unremarkable word would have such a large part to play in pharma’s future lexicon and strategy building?


In today's agricultural landscape, farmers and businesses are grappling with a series of macro challenges. Key amongst these is the pressing need for enhanced reporting, resilient supply chains, and the reduction of input costs.

 

Corporate reporting has lacked the necessary granular farm level data that is now required. To address this, we must improve and invest in more strategic data collection. Innovative mechanisms, such as exchange markets, are emerging as promising solutions to facilitate these changes, offering new ways to fund and support farmers in their transition to more data-driven practices.

 

Hear from this expert panel, as they discuss making the data-driven case for investing in farmers.

 

Key conversation points include:


  • Examine how the convergence of macro challenges, in reporting, supply chain resilience and input costs and more is experienced at the grassroots producer level.
  • Discuss how organizations are adapting to the challenge of “averages” as a basis for corporate reporting, and how the accessibility of farm-level data can be best unlocked.
  • Debate the success of emerging funding and incentive mechanisms so far, and how lessons learned are driving new improvements to innovative funding schemes.

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